MCOT reports revenue for the first quarter of 2023, moving forward in digital business
May 11 – MCOT reports the first quarter of 2023 operating results, moving forward in the digital business, creating Evergreen Contents to generate long-term income.
MCOT reported Q1 revenue of 305 million baht, focusing on expanding digital business, joining forces with 3 popular media channels, Channel 9 Press 30, Thai News Agency and Entertainment News. Nine Entertainment Produce new content online and speed up on-ground events joining hands with partners to expand the organization's business
Mr. Phatiyut Jaisawang, Executive Vice President of Product Division Acting in the position of President of MCOT Public Company Limited revealed the operating results for the first quarter of 2023 that “MCOT Plc. earned revenue in the first quarter of 2023 in the amount of 305 million baht, a decrease of 1 compared to the same period last year, with businesses that still generate more income from the previous year. 40% of which are Broadcast Network Operations and 8% of Digital and New Businesses. continued to generate income for MCOT, 25% and 23%, respectively. However, MCOT continued to generate additional revenue from digital and new businesses. Which is an increase of 19% compared to the same period of 2022 from MCOT Academy's revenue, including revenue from studio rental services, which MCOT is currently entrusted with broadcasting the SEA Games "
for radio business management guidelines In addition to having outstanding programs that cover all target groups, it also continues to organize activities to support and expand the target audience base. To add more, such as Mellow POP Showcase, cross-regional travel trips across provinces with MCOT Radio Trip, activities for health lovers, MCOT RUN, running 4 regions in 4 provinces. Continues to work with partners to create new content on the TV screen and also draws a famous online media partner "Page E Chan" in the program E Toey E Chan to produce a TV program together to expand the audience base. give even more And within this year, MCOT focuses on digital business and new business by pulling 3 popular media, Channel 9 Press 30, Thai News Agency and Entertainment News. Nine Entertainment Produce new content, unboxing on online platforms
In addition, MCOT plans to bring the potential and strength of news production of Thai news agencies and entertainment news. Nine Entertainment to become a content creator that responds to the viewing behavior of consumers in all channels, expanding existing content in online channels, creating Evergreen Contents to generate long-term income.
In this regard, the Board of Directors' Meeting of MCOT Public Company Limited No. 9/2023 dated May 10, 2023 resolved to appoint Mr. Thiraphong Wongsiwawilas. Permanent Secretary of the Prime Minister's Office chairman with effect from May 10, 2023 onwards .
Source: Thai News Agency