BRUSSELS, BELGIUM–(Marketwired – Oct 18, 2016) – Editors Note: There is a photo associated with this press release.

EFMD Global Network would like to warmly congratulate Hult International Business School (including Ashridge), IE Business School and The Open University Business School, whose courses have been recently certified by EOCCS.

“We are proud to receive the EOCCS certification for our MOOCs in Marketing, particularly because ‘Marketing Mix Implementation’ is the first MOOC specialisation to receive this certification,” said Martin Rodriguez, Director of IE Publishing. “Online teaching is an important part of IE’s DNA, so participating in the certification process is not only an honor but a catalyst to continuing striving to shape the future of online education.”

Johan Roos, Chief Academic Officer at Hult International Business School (including Ashridge), added: “The online course landscape is extremely competitive and EOCCS is a strong guiding light. We are very proud that the courses of our online Master in Management have been awarded this certification.”

“The Open University Business School is delighted to be amongst the first to receive EOCCS certification for an online course. EOCCS certification is important to us, first, because it recognises the high quality and systematic approach we take to online learning. It is also important for us because EOCCS represents an important step in increasing awareness of the specific capabilities needed to design, create and support high quality online learning experiences,” said Mark Fenton-O’Creevy, Associate Dean of External Engagement & Professor of Organisational Behaviour at The Open University Business School. “We believe that EOCCS can be an important contributor to improving engagement with online learning and raising both aspirations and achievement of quality for learning providers.” The Leadership and Management in Cross Cultural Contexts course at The Open University Business School was awarded EOCCS.

David Asch, EFMD Quality Services Director, said: “We are extremely pleased that three online courses from top business schools, the Open University Business School, Hult & IE, have successfully completed the pioneering EOCCS – Online Course Certification System. EOCCS has been designed as a demanding and quality-driven international certification system, firmly embedded in the general philosophy of EFMD accreditations, namely internationalisation, practical relevance and quality improvement. The pilot phase has been now completed and with ten courses certified, the system has proved to be a great success.”

“We would like to warmly congratulate all three institutions for the tremendous work they put into the development of their online courses and for the completion of the certification process. EOCCS gives online courses within universities, business schools, corporate learning organisations and public agencies a top international quality benchmark in the online learning landscape, strengthening not only their market positioning but also allowing for critical self-reflection and peer assessment,” added Anne Swanberg, EOCCS Project Director.

The system is open to any institution delivering online business and/or management-related courses that are stand-alone or constitute part of a certificate or a programme.

If you would like further information or are interested in your online course taking part, please visit the EOCCS website or contact

About EFMD

EFMD is a leading international network of business schools and companies at the forefront or raising the standards of management education and development globally. More information about EFMD is available via

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Magdalena Wanot
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